Nisum implemented a new shop/search filter for the client’s website. This new feature integrated third-party vendor fulfillment information regarding stock availability and delivery times with the client’s website. By adding new search functionality, customers can easily view in-stock items and sort based on availability and expected delivery times for custom orders. 

Business Challenge

A leading home goods retailer experienced poor performance of customized products on their website due to their dependency on third-party vendors to provide delivery information. Their existing search filters, refinement attributes, and lack of connectivity with third-party data resulted in:

• Low sales conversions for all customized products
• Loss of eCommerce revenue for the client and third-party vendors

• Poor customer experience and retention as a result of inaccurate fulfillment times

• Increased cart abandonment and customer service requests

• Poor website performance for custom orders

Solution

Nisum implemented a new shop/search filter for the client’s website. This new feature integrated third-party vendor fulfillment information regarding stock availability and delivery times with the client’s website. By adding new search functionality, customers can easily view in-stock items and sort based on availability and expected delivery times for custom orders. This enhanced UI/UX led to:

• Increased sales conversions for custom orders by providing customers with accurate order fulfillment times
• Increased eCommerce revenue as a result of new configurable shipping filters and in-stock facet logic for search
• Improved customer experience by allowing the customer to filter their search by product availability and gain a more accurate prediction of delivery times for custom orders
• Decreased cart abandonment and reduced customer service requests due to new, configurable shipping filters that establish clear customer expectations at the time of purchase
• Improved website performance by creating a more efficient customer shopping experience and improving connectivity with third-party vendor information

Ready to enhance your website performance, boost sales conversions, and increase revenue? Contact us now to upgrade your website with new features and an improved UI/UX design that will transform your customer's online shopping experience and drive business growth.